Thinking of Selling Your Home? Don't Neutralize it into Oblivion
If you’re planning to sell your home, you've probably been told to strip it of personality, making everything neutral to help potential buyers envision themselves living there. While this advice may sound practical, it’s actually one of the worst things you can do. The truth is that only a handful of people can visualize a space’s potential, and even fewer can see it as an appealing, well-designed home. When you remove all character from a home, you risk making it forgettable, especially in areas where houses share similar designs and floor plans. Here’s why you should rethink the neutral approach and infuse your home with thoughtful design elements.
Neutrals done correctly for impact, style and warmth
Why Neutrals Aren’t Always the Answer One common mistake is creating a tone-on-tone palette—think tan on tan or, even worse, gray on gray. Such uniformity gives the eye nowhere to rest and blends the space into a bland, indistinct blur. Buyers browsing online listings will likely scroll past your home, forgetting it instantly. Instead, aim to include a mix of light and dark elements that catch the eye and create memorable impressions. For those who prefer neutral walls, adding a bit of black in each room can help anchor the space and provide visual interest. Among neutral shades, white walls are a better choice over tan or gray. However, be mindful to select the right shade of white—not too warm or cold—to keep the space inviting and contemporary.
Using different textures creates visual excitement in a restrained palette
The Texture Rule To make your home stand out, incorporate at least seven different textures. Textures can include materials like wood, marble, leather, and patterned fabrics—everything from the walls to the furniture and drapery counts. A well-designed room that feels cohesive and attractive often features a variety of textures that appeal to the senses. Most people may be unable to articulate why they love a particular design, but they know it when they see it. A home that’s already well-designed or offers a template that buyers can easily replicate often sells for a premium.
Artwork View From a Bridge ©2019 Nathalie Tierce Private Collection
Balance the Proportions of Elements
Achieving a balanced proportion of elements in your living space can significantly enhance its coziness. For instance, the overwhelming presence of a large white wall can be softened by incorporating a series of shapes in mid-tone or dark tones. Here are a few ideas:
Artwork and Wall Hangings: Hang a series of framed prints, paintings, or photographs to break up the expanse of the wall. Choose pieces with mid-tone or dark backgrounds to create a balanced contrast with the white wall.
Accent Walls: Consider painting a portion of the wall in a darker color or using wallpaper with a subtle pattern to add depth and interest without overpowering the space.
Shelving and Decor: Install floating shelves and decorate them with books, plants, and decorative objects in varying tones. This not only breaks up the wall visually but also adds a functional and aesthetic element to the room.
By thoughtfully balancing the proportions of elements in your living space, you can create a harmonious and inviting environment that feels both cozy and well-designed.
Invest in Professional Help Most real estate agents lack a background in interior design, so their advice to neutralize may not serve your best interests. Instead, consider hiring a color consultant, interior designer, or professional stager to create a memorable, well-designed space that captivates potential buyers. By doing so, you’re not just selling a house; you’re offering a lifestyle they can’t resist. The investment in expert guidance can make a significant difference in how quickly your home sells and the price it fetches.